by Aardvark Girl | Aug 17, 2020 | Business Tips, Solo Episode
When I’m working with people on their businesses, the comment I get more than any other is, “I don’t know what I don’t know.” When you start going down that rabbit hole researching all the things, it can seem like there is just too much to do. What do you do first? My...
by Aardvark Girl | Aug 10, 2020 | Business Tips, Solo Episode
People put a lot of focus on followers. What’s your number? How many followers do you have on each social platform? We tend to treat this as a status symbol. The more followers, the better. It means you’re more popular and have a larger audience. It’s easy to feel...
by Aardvark Girl | Aug 3, 2020 | Business Tips, Interview Episode
In this episode, I’m talking with my favorite publicist, Michael Caprio – owner of Caprio Media Design – about life as a publicist and the importance of being kind. Michael represents celebrities like Olivia Newton-John, Ian Ziering, Leeza Gibbons, Richard Marx, and...
by Aardvark Girl | Jul 27, 2020 | Business Tips, Solo Episode
One of the trickiest parts of running your business can be finding new clients. So many of us know what we have to offer, but conveying it clearly to the right person at the right time can be challenging. And a lot of us don’t want to sell. You want the work, but you...
by Aardvark Girl | Jul 20, 2020 | Business Tips, Solo Episode
I recently read a phrase that caught me off guard… toxic positivity. I had never heard this before, and it sounded contradictory. How can positivity be toxic? I like to joke that I’m the “annoying optimist,” because I know not everybody wants to hear about the “power...
